Cicada Lodge, the Northern Territory’s newest luxury lodge, launched its 2013/2014 brand brochure at ATE 2013.
“The Cicada Lodge brochure is a stunning piece aimed at creating a brand position for the lodge in the market place”, said Mr Clive Pollack, Marketing Manager, Cicada Lodge. “The brochure reflects the three core elements that make up the unique brand appeal of the Lodge – authentic Indigenous culture that is paramount to its ownership by the local Jawoyn people; quality finishes that complement that quality service; and the sense of adventure and discovery that comes from the unique and exclusive touring program being developed”.
“This new brochure provides an introduction to the brand Cicada Lodge and what it has to offer to; and sets the stage for this quality product to enter the domestic and international marketplace”.