With demand for the Northern Lights higher than ever, Hurtigruten has launched its 2012/13 winter
brochure, packed with dedicated Northern Lights itineraries. The northern winter just gone, saw some
incredible Northern Lights sightings and next winter is expected to see similar solar activity, fuelling
excitement from customers eager to catch a glimpse. The brochure contains all Hurtigruten’s winter
product in one place and is eye catching, and an ideal tool for agents to help capture the increase in
demand. Overall, prices lead in at just £744pp for a five-night ‘Voyage South’.
Kathryn Beadle, Managing Director at Hurtigruten UK comments: ‘ We are yet again seeing an enormous
demand from customers who want to experience the Northern Lights this winter, which shows no sign of
decreasing. By doubling the number of charter departures we anticipate doubling our winter business and
so far signs show we are on track to do this.’
‘What is also quite positive is that our competitors have seen the success we have had and are themselves
introducing Northern Lights cruises, which we see as testament to our success. We view any competition
as healthy not only to us but good for the industry as a whole as this further raises the profile of this
unique experience.’
A summary of what you will find inside the 2012/13 winter brochure:
Captivating Astronomy voyage departures accompanied by expert lecturers.
Unique experiences on the Arctic adventure departures including a night in a Snow suite at the
Kirkenes Snow Hotel.
Excursions to areas seldom seen by tourists on departures operating entirely within the Arctic
Circle.
Dog Sledging and other exciting winter adventure activities available to add on selected
departures.
Sail through the beautiful Vesteralen and Lofoten Islands and fascinating Seven Sister Mountains.
Contact Discover the World Marketing for your copy of the Hurtigruten 2012/2013 Winter Brochure!
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